Remember when access to cloud desktops was the biggest challenge? The improvements in cloud technology might have solved this problem, but they inevitably led to other headaches. Now, technology service providers express concerns around security, cost management, integration complexity, and user experience rather than pure availability.
They must navigate complex compliance requirements, meet customer expectations, and demonstrate robust security readiness for rigorous audits. Partners no longer seek just another product. They need transparency, expertise, and strategic agility to engage with their customers confidently.
Our commitment to address these challenges and support our partners in their mission led us to launch the V2 Cloud Partner Program. A centralized platform that provides resources, expertise, and collaboration tools, designed not just to equip our partners but to truly empower them.
Why We Created the V2 Cloud Partner Program
At V2 Cloud, mutual growth is our guiding principle. Our success is tied to our partners’ success, and our innovations empower them. That’s why we’ve built our new Partner Program around a simple philosophy:
Provide cloud-first solutions to achieve partner-driven success.
The program is built on four key pillars:
1. Proven Technology & Performance
Staying true to our mission, we deliver the fast, reliable, and secure cloud desktop solutions our partners deserve. Our seasoned tech experts provide essential tools, technical documentation, and the resources to attract new customers and scale your business in a competitive industry. Features like test and demo environments, Golden Image creation, and configuration support enable efficient deployment of optimized, secure cloud desktop solutions that truly stand out.
2. Customer-centric Loyalty & Retention
Customer retention is crucial for long-term success, especially for subscription-based sales models. By joining the program, partners gain access to comprehensive resources, including technical support, marketing collateral, and regular business reviews, all designed to ensure low customer churn rates. This extensive support empowers partners to exceed customer expectations consistently, ultimately building lasting relationships.
3. Easy Deployment & Management
Our Partner Managers provide the right resources to help the partners effortlessly optimize their setup. Through the program, partners gain access to comprehensive expert guidance and dedicated technical assistance from highly experienced tech experts. This ensures smooth deployments, allowing partners to maximize the benefits of V2 Cloud’s collaboration with confidence and peace of mind.
4. Dedicated Support & Enablement
Through access to dedicated V2 tech experts, partners receive comprehensive support, including troubleshooting training and personalized technical workshops. Combined with extensive sales enablement materials and ongoing training opportunities, partners gain the expertise and resources to navigate IT and financial struggles effectively and focus on maintaining their competitive edge and scaling their business.
What You’ll Find Inside the V2 Cloud Partner Program
Each tier in the V2 Cloud Partner Program provides comprehensive expert guidance and dedicated technical assistance. This ensures that regardless of your plan, you will always have access to knowledgeable professionals who can help you navigate challenges, optimize your setup, and troubleshoot any issues that may arise.
Our commitment is to offer robust support that empowers our partners to maximize the benefits of our solutions with confidence and peace of mind. Our four tiers are: Select, Silver, Gold, and Platinum.
The V2 Cloud Partner Program Tiers
Select Tier
How MSPs benefit from the Select Tier
With the Select Tier, you can:
- Expand Your Branded Service Portfolio: Offer fast, reliable, and secure cloud desktop solutions directly under your own brand. This expands your service offerings beyond traditional IT, helping you boost your revenue and margins while maintaining full brand ownership and customer relationships.
- Accelerate Time-to-Market & Boost Efficiency: Leverage Golden Image Creation and Configuration Support to deploy standardized, pre-configured virtual machines for your clients quickly. This streamlines onboarding, reduces setup time, and helps you overcome resource constraints and scale more efficiently.
- Strengthen Your Market Position & Differentiate: Through White Label Solutions, you can offer fully branded virtual desktops, solidifying your authority and control over your customer relationships. Gain a competitive edge and accelerate sales cycles with access to our extensive library of sales enablement materials.
- Optimize Operations & Client Management: Sub-Account Management simplifies billing and administration for multiple clients. This offers consolidated billing and detailed breakdowns, improving your operational efficiency and control.
- Confidently Showcase & Close Deals: A complimentary virtual machine for six months (Test and Demo Environment) allows you to confidently demonstrate V2 Cloud’s capabilities to potential clients without upfront investment, helping you close more deals.
- Seamless Integration & Control: Configuration Support enables your development teams to integrate seamlessly with V2 Cloud solutions, resulting in successful custom implementations and maintaining control over solution delivery.
- Stay Ahead & Influence the Future: Partner-Only Webinars and Product Roadmap Review Sessions provide insights into industry trends and product roadmaps. Both features help you stay competitive, plan strategically, and even influence future platform development to better suit your needs.
- Enhance Credibility with Partnership: As a brand partner, you can use the V2 Cloud logo in your marketing, enhancing your credibility, while V2 Cloud features your logo, increasing your visibility to potential customers.
How ISVs benefit from the Select Tier
With the Select Tier, you can:
- Protect Existing Revenue Streams & Retain Customers: Deliver your software in a secure, high-performance virtualized environment. This shields your existing customer base from the threat of cloud-native competitors and ensures a consistent, optimized user experience, regardless of their local hardware.
- Controlled Modernization, No Full Rewrite Needed: Leverage Golden Image Creation to provide your software pre-installed and optimized within a virtual machine template. This simplifies deployment for your customers and allows for a controlled approach to modernization without the need for a costly complete rewrite of your legacy products.
- Showcase Solutions Securely & Confidently: The Test and Demo Environment provides a dedicated virtual machine for exploring V2 Cloud features and conducting customer demonstrations, effectively showcasing your software running on a reliable and stable cloud platform.
- Enhance Customer Experience & Stability: Offering your software through cloud desktops guarantees a consistent and optimized user experience. Therefore, this leads to enhanced stability and fewer customer support issues arising from varied local hardware.
- Support Sales & Demonstrate Value: Access to sales collateral and technical documentation will help you articulate the value proposition of your software when combined with V2 Cloud. Demonstrating a modern and secure delivery method will support your sales efforts.
- Scalability with Simplified Management: Efficient sub-account management allows for scalable offerings to multiple clients through organized billing and permissions. You can scale your business while minimizing administrative burden.
- Influence Future Development & Ensure Compatibility: Product Roadmap Review Sessions allow you to gain insights into upcoming features and provide feedback. As a result, you can influence future platform development to better suit your needs, ensuring long-term compatibility and stability.
- Maintain Brand Consistency & Control: White Label Solutions are crucial if you want to offer your software as a complete, branded solution. You maintain full brand ownership and protect your established identity without revealing the underlying infrastructure provider.
- Receive Dedicated Support for Seamless Integration: Configuration Support ensures that your development team can integrate your software seamlessly with V2 Cloud solutions. This feature leads to smooth partnerships and successful custom implementations, further ensuring stability and security.
Silver Tier
How Silver Tier Benefits MSPs
With the Silver Tier, you can:
- Boost Revenue and Market Share: Through direct collaboration with V2 Cloud’s sales and marketing teams, you generate more qualified leads and close larger deals. This partnership, including co-selling support, directly contributes to increased profits and expanded reach.
- Strengthen Credibility and Trust: Executive endorsements and joint case studies provide robust validation, building trust with prospective clients. This positions you as a reliable and authoritative provider in a competitive market.
- Optimize Operations and Client Relationships: A dedicated Partner Account Manager and regular strategic reviews ensure that you can proactively identify growth opportunities and align their resources for maximum efficiency. This enhances your ability to manage clients and deliver consistent, high-quality services.
- Enhance Visibility and Service Delivery: The Partner Locator Tool increases your exposure to potential customers, solidifying your position as a trusted local partner. This enables you to deliver more comprehensive, branded, and cloud-first services, reinforcing your role in your clients’ IT environments.
- Retain Talent and Plan for the Future: The strategic support and optimized operations contribute to a more stable and efficient environment, which aids in retaining valuable talent. Regular business reviews also help in planning for future growth and addressing challenges, ensuring long-term success.
How the Silver Tier benefits ISVs
With the Silver Tier, you can:
- Protect Revenue and Retain Customers: By collaborating with V2 Cloud’s sales and marketing teams, ISVs can effectively communicate the value of their cloud-delivered software. This shields their existing customer base from cloud-native competitors, ultimately preventing churn and protecting revenue streams.
- Modernize Efficiently: Enhanced sales support for complex deals ensures that ISVs can successfully migrate existing customers to cloud solutions and secure new, larger contracts. This facilitates a controlled modernization path, allowing them to evolve their offerings without the extensive effort and cost of a complete rewrite.
- Build Trust and Demonstrate Partnership: Leveraging executive endorsements and participating in joint case study development builds immense credibility and trust with prospective clients. This reinforces the stability and security of your modernized solutions, demonstrating a strong, reliable partnership.
- Gain Strategic Guidance and Plan for Growth: A dedicated Partner Account Manager provides a single point of contact for efficient guidance across sales, marketing, and technical departments. Regular Health Checks and Business Reviews provide strategic insights, enabling you to maintain high customer satisfaction, scale your offerings efficiently, and proactively plan for future growth and compatibility.
- Increase Visibility to Potential Customers: The Partner Locator Tool offers prime exposure on the V2 Cloud website, boosting visibility to potential customers seeking integrated solutions. This enables you to reach new markets and reinforce your position as a reliable software provider.
Gold Tier
How the Gold Tier Benefits MSPs
With the Gold Tier, you can:
- Elevate Your Technical Command and Efficiency: Gain unparalleled technical knowledge and direct access to V2 Cloud’s tech experts, ensuring your team has a profound understanding to troubleshoot and implement complex solutions. This reinforces your position as the ultimate authority in managing your clients’ IT environments, allowing you to deliver swift resolutions and maintain order.
- Deliver Consistent, High-Performing Solutions: Access specialized demo environments and enhanced Golden Image support to consistently showcase and deploy perfectly optimized virtual desktops. This provides you with the ultimate control over the client experience, ensuring reliability and performance that solidifies your reputation as a trusted Managed Service Provider.
- Proactive Problem-Solving and Prioritized Support: Benefit from prioritized support and proactive issue management, ensuring that any challenges are addressed with dedicated attention. This leads to minimizing downtime and maintaining system integrity, which directly contributes to client satisfaction and retention.
- Shape the Future and Maintain Market Leadership: Gain exclusive access to the Partner Advisory Board, allowing you to influence V2 Cloud’s product roadmap directly. This level of strategic input ensures that the solutions you offer remain at the forefront of the market. As a result, your status as an industry leader is reinforced and your services will continually meet your high standards for control and structure.
- Expand Your Reach and Influence with Expert Resources: Leverage V2 Cloud’s content, research, and expert speakers for your own events and marketing initiatives. This allows you to amplify your voice and authority, further solidifying your brand as the go-to provider for secure and well-managed cloud solutions, while also driving profit margins through enhanced credibility.
How The Gold Tier Benefits the ISVs
With the Gold Tier, you can:
- Shield Your Customers and Revenue Streams: Benefit from prioritized support and proactive issue management, ensuring that your software delivered via V2 Cloud remains stable and reliable. This minimizes downtime and enhances the user experience, directly contributing to customer satisfaction, preventing churn, and protecting your revenue streams.
- Ensure Seamless Modernization and Deployment: Leverage dedicated demo environments and enhanced Golden Image support to showcase and deploy your software, pre-installed and optimized confidently. This simplifies the modernization process for your customers, making transitions smoother and reducing implementation risks, all while maintaining control over your product’s delivery.
- Gain Strategic Control and Future-Proof Your Offerings: Access the Partner Advisory Board, allowing you to influence V2 Cloud’s product roadmap directly. This unique opportunity ensures that the platform evolves in alignment with your software’s needs, guaranteeing long-term compatibility, stability, and helping you proactively plan for future growth and compliance.
- Enhance Expertise and Maintain Reliability: Through comprehensive troubleshooting training and personalized technical workshops, your team gains deeper insights into optimizing and supporting your software on V2 Cloud. This fosters greater self-sufficiency and ensures that your customers consistently receive a highly reliable and well-maintained solution.
- Amplify Your Authority and Reach: Leverage V2 Cloud’s content, research, and expert speakers for your events and marketing initiatives. This allows you to amplify your message, reinforce your brand as a trusted provider of cutting-edge, stable solutions, and expand your reach to new potential customers, driving both retention and acquisition.
Platinum Tier
How the Platinum Tier Benefits MSPs
With the Platinum Tier, you can:
- Achieve Strategic Command and Unrivaled Profitability: Through Quarterly Strategic Alignment and Executive Strategic Partnership, you gain direct collaboration with V2 Cloud’s senior leadership. This ensures a comprehensive business plan that maximizes revenue targets and strategic initiatives, positioning you as a powerful Managed Service Provider, driving superior profit margins.
- Gain Absolute Control Over Client Infrastructure: Infrastructure Optimization, with its white-glove approach and regular reviews, offers unparalleled control over your clients’ cloud configurations. A Senior Technical Support expert acts as a dedicated ally, helping you implement best practices and proactively maintain orderly, high-performing systems.
- Shape the Future, Eliminate Chaos: Early Design Review Access grants you an exclusive opportunity to influence V2 Cloud’s product roadmap, aligning future features with their market needs. This proactive involvement empowers you to anticipate and prevent IT challenges, eliminating chaos before it begins.
- Amplify Your Authority and Market Presence: Collaborate on co-marketing initiatives like conferences and presentations through joint marketing and collateral support. This places your brand as the authoritative and trustworthy choice for cloud solutions, helping you expand your reach and solidify market leadership, all while fully owning white-labeled offerings.
How the Platinum Tier Benefits ISVs
With the Platinum tier, you can:
- Maximize Customer and Revenue Protection: Through Quarterly Strategic Alignment and Executive Strategic Partnership, you get a comprehensive business plan that focuses on safeguarding your customer base and maximizing revenue. This deep collaboration with V2 Cloud’s senior leadership guarantees alignment at the highest levels, proactively addressing any threats to your existing income streams.
- Effortless Modernization and Unwavering Reliability: Infrastructure Optimization, with its white-glove approach and regular reviews by a Senior Technical Support expert, ensures your software is delivered with unparalleled performance and stability. This eliminates modernization risks, allowing you to transition your solutions to the cloud seamlessly while maintaining a consistent and optimized experience that prevents customer churn.
- Influence the Future and Ensure Long-Term Compliance: Early Design Review Access offers an exclusive chance to directly influence V2 Cloud’s product roadmap by providing feedback. This enables you to proactively shape future platform development, ensuring your software’s compliance and compatibility with the latest advancements. This safeguards your investments and protects your customers from obsolescence.
- Amplify Your Market Presence: Joint Marketing and Collateral support enables you to collaborate closely on co-marketing initiatives like conferences and presentations. This amplifies your brand as a trusted Independent Software Vendor, who is committed to delivering reliable and cutting-edge solutions.
What They Said About the V2 Cloud Partner Program
How the Partner Program Leads To Your Success
The V2 Cloud Partner Program functions as a dynamic collaboration hub meticulously designed to foster co-selling, co-marketing, and ultimately, shared success, all while meeting our partners’ specific needs.
This centralized platform facilitates how partners and V2 Cloud interact, moving beyond simple transactions to cultivate genuine partnerships.
Imagine launching a co-branded marketing campaign that, without the portal, would typically require weeks in back-and-forth communication, asset creation, and time-consuming approval cycles. Through the V2 Cloud Partner Portal, you gain immediate access to ready-to-use marketing collateral, pre-approved templates, and streamlined approval processes.
This drastically cuts down on lead times, enabling the launch of impactful campaigns in mere days instead of weeks, directly translating into quicker market penetration and revenue generation for both V2 Cloud and the partners.
The portal’s features inherently reinforce V2 Cloud’s partner-first philosophy: “When you succeed, we all succeed." It provides a transparent environment where resources are shared, expertise is readily available, and communication is seamless.
The V2 Cloud Partner Program was created to empower our partners with the expertise to meet their customers’ demands and achieve their business goals.
This comprehensive support system ensures partners have all the necessary tools to scale their businesses. Because at V2 Cloud, we believe that true success is a collaborative effort, not an individual one.
How to Access the V2 Cloud Partner Portal
Discover how joining the V2 Cloud Partner Portal equips you with transparent, auditable solutions your customers can trust.
FAQs about V2 Cloud Partner Program
1. How can the Partner Program be leveraged for business growth and profitability?
Accessing the V2 Cloud Partner Program streamlines decision-making and accelerates progress by placing all resources, expertise, and collaboration tools in one place.
Direct access to key contacts and dedicated support, along with an extensive library of sales enablement materials and configuration assistance, allows partners to quickly resolve queries, accelerate sales cycles, and efficiently implement solutions.
The portal also provides test and demo environments, early design review access, and various training opportunities, enabling faster customer onboarding, quicker technical assessments, and proactive strategic planning. Overall, the portal acts as a collaboration hub, fostering efficient teamwork and accelerating joint initiatives for quicker progress and enhanced decision-making.
2. Can the Partner Program boost customer retention? If so, how?
A cornerstone of our program, Customer-Centric Loyalty & Retention, is dedicated to fostering strong customer loyalty. We aim to equip you with all the necessary resources, from technical support to marketing materials and regular business reviews, empowering you to exceed customer expectations and build lasting relationships.
3. How does accessing the Partner Program contribute to more efficient decision-making and quicker progress?
The V2 Cloud Partner Program contributes to efficient decision-making and accelerates progress with the centralized resources and collaboration tools. The hub provides direct access to key contacts and dedicated support, and offers sales enablement materials and configuration assistance.
The program also facilitates faster customer onboarding through test environments and early design review access. At the same time, various training opportunities and technical experts lead to quicker issue resolution and more effective technical decisions.
Strategic planning is improved through insights from webinars and product roadmap reviews, and operations are optimized with prioritized SLAs and infrastructure optimization.
4. How does the V2 Cloud Partner Program help partners overcome limited resources and stay competitive with tailored business and IT training?
The V2 Cloud Partner Program offers various resources designed to enhance a partner’s competitive edge. This includes access to sales enablement materials, partner-only webinars, product roadmap reviews, and configuration support to boost business and technical knowledge.
For higher tiers, there is also specialized troubleshooting training, personalized technical workshops, dedicated sales engineers, and access to infrastructure optimization and early design reviews.
5. How does the Partner Program equip partners with the insights and tools necessary to deliver fast, reliable, and secure SaaS solutions to their customers?
Thanks to a core pillar of the V2 Cloud Partner Program, Proven Technology and Performance, the V2 Cloud partners are equipped with the essential tools to deliver fast, reliable, and secure cloud desktop solutions.
They also benefit from access to sales enablement materials, including technical documentation and case studies, allowing them to demonstrate V2 Cloud’s capabilities confidently.
Additionally, features like test and demo environments, Golden Image creation, and configuration support ensure partners can efficiently deploy and showcase optimized, secure solutions to their customers.
